Project Description

Lycamobile Brand Launch

The Park Plaza Westminster Bridge hosted Lycamobile’s action-packed hybrid brand reveal.

The ballroom, accommodating 500 for the gala dinner, was awash in Lycamobile’s brand colours consisting of a combination of blues, greens and purples. Relay screens dotted throughout the space enabled guests to feel engaged with the evening’s entertainment, while a livestream broadcast in real time captured the action for employees tuning in from around the world.

Jaw dropping circus acts defied gravity, an appearance from Thriller Live warmed up the crowd and a dynamic set from Fatman Scoop accompanied by an incredible lightshow encouraged people to get out of their seats and onto the dance floor.

It was a pleasure delivering this hybrid event alongside Story House Group.

Client: Story House Group
​Location: London